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Conventional

The familiar, clear business site

The familiar layout every visitor understands at once: a top info bar, a clear menu, a hero photo with a button, services with icons, numbers, reviews, a contact form and a multi-column footer.

12 designs

What defines this style

Typography
A clear, familiar sans in medium and bold weights at moderate sizes; clarity above all.
Colour
Navy or corporate blue with a warm secondary for buttons (orange or green), alternating white and light grey sections.
Layout
A top bar with phone and email, a full-width hero photo with a dark overlay, a three-column services grid, a "why us" section, a contact form.
Shapes
6–8px radii, light card shadows, clear filled buttons.
Imagery
Real photos of the team, projects and premises.
Motion
Light: reveals on scroll and counting numbers.
Details
Icons in coloured circles, achievement numbers, a floating WhatsApp button.
Avoid
Experiments that confuse visitors, odd fonts, hiding contact details.